Bas Roelofs has been appointed managing director for FrieslandCampina Netherlands as of 1 January 2018. Furthermore Bas is cluster leader for the Benelux. For the last 2.5 years he worked as managing director of FrieslandCampina Middle East in Dubai.
In addition, Menno Oosterhoff has been appointed as sales and trade marketing director and Marloes Schulte has been appointed as marketing director. In Belgium, Jan Pieter Tanis has been appointed as Managing Director FrieslandCampina Belgium. He is responsible for the consumer brands, Foodservice and the private labels in Belgium and reports to Bas Roelofs.